May 2019 – July 2019
UX/UI Design, Prototyping
Adobe XD, Photoshop, Illustrator
Best Project Award (Ritter Sport Challenge Winner)
Founded in 1912 by Alfred & Clara Ritter, Ritter Sport is a strong, medium-sized, family-owned company loved in Germany and around the world.
This hackathon-winning solution transforms Ritter Sport's beloved flagship store experience into an immersive digital journey, leveraging AR/VR technology to recreate the magic that millions of chocolate fans experience in Berlin and Waldenbuch. By digitizing their premium offline brand experience, the app ensures Ritter Sport's legendary customer engagement continues to thrive in the online world, making every interaction as memorable as visiting their physical stores.
The famous German chocolate brand Ritter Sport operates two successful flagship stores in Berlin and Waldenbuch. Millions of happy brand fans from all over the world experience their favorite chocolate there.
With offline experiences facing trouble it is now time to transfer this immersive brand experience to the online world.
Our award-winning digital platform seamlessly bridges Ritter Sport's iconic physical flagship stores with the limitless possibilities of the digital realm. By meticulously recreating the sensory-rich experience that millions of chocolate enthusiasts cherish in Berlin and Waldenbuch, we've developed an immersive mobile application that harnesses cutting-edge AR/VR technologies to deliver personalized, interactive brand encounters.
The solution features virtual store navigation, augmented reality chocolate customization tools, interactive flavor discovery experiences, and gamified brand storytelling elements that capture the essence of Ritter Sport's premium offline experience. Through intuitive user interfaces and sophisticated digital engagement mechanisms, our platform not only preserves the emotional connection that defines the Ritter Sport brand but amplifies it, creating memorable moments that transcend geographical boundaries and transform how customers interact with their favorite German chocolate brand in an increasingly digital world.